Customer Care
Culture

OUR CULTURE

At Buffalo Rock, we bring together meaningful work and a people-first culture where every Employee-Partner can grow and succeed. We are committed to creating an environment that supports professional development, values different perspectives and encourages collaboration at every level.

We believe in showing up for one another, for our Employee-Partners, for the work we do together and for the customers we serve. That shared commitment drives our success and defines who we are.

Employee-Partners presenting at Excellence Academy
Purpose

Purpose

“Building brands through legendary service and remarkable people.”
Values

Our Values

  • We Care for Each Other

    We work as one team to accomplish more than we could alone.

  • Obsessed with Improvement

    We continuously improve our processes, products and culture to create a company without limits.

  • Integrity Matters

    We do the right thing every time to earn the trust and respect of our colleagues and customers.

  • Committed to Serving Communities

    We give back to our community to create a positive impact on the world around us.

  • Customer Success Drives Our Success

    We put our customers first because we can't succeed without them.

  • Win the Day

    We do our best every day to create small wins that will add up to extraordinary success into the future.

Our People

ROCK University

At Buffalo Rock, we invest in the growth of our Employee-Partners through ROCK University, our internal talent development program designed to support career advancement at every stage.

ROCK University brings together training, leadership development and hands-on learning to help Employee-Partners build skills, grow their careers and succeed long term.

Rock University Logo

Grow Your Career

Through ROCK University, Employee-Partners gain access to:

  1. Career Development

    Career Development:

    Structured programs designed to help you take the next step

  2. Leadership Training

    Leadership Training:

    Training to build confidence and strengthen communication

  3. Hands-on Learning

    Hands-on Learning:

    Real experience solving business challenges

  4. Trusted Partnerships

    Trusted Partnerships:

    Programs developed with leading institutions like The University of Alabama at Birmingham

Our People

Excellence Academy

An eight-month leadership development program in partnership with the UAB Collat School of Business where Employee-Partners collaborate across the company to solve real business challenges, build critical skills and help shape the future of Buffalo Rock.

“Excellence Academy changed my perspective in the best way. The support and encouragement helped me grow personally and professionally, and I’m so glad I made this investment in myself and my career.” -Maegan Duncan, Excellence Academy Class of 2026

Employee-Partner presenting at Excellence Academy
Our People

Leadership Academy

In partnership with the UAB Collat School of Business, this program delivers immersive learning experiences that help leaders strengthen communication, navigate change and lead with confidence.

“Through Leadership Academy, I gained the tools and confidence to lead with purpose and grow into the next stage of my career.” -Ashley Tunstall, Customer Finance Administration Manager

Employee-Partner presenting at Leadership Academy
Our People

CDL-A Academy

A program that helps eligible Employee-Partners earn a Class A commercial driver’s license through training and hands-on experience.

“CDL-A Academy gave me the opportunity to take my career to the next level. The support and training made it possible for me to earn my license and step into a role with more responsibility and long-term growth.” -Matthew Smith, Retail Delivery Merchandiser

Matthew Smith with his CDL license
Our People

Belonging Ambassadors

Belonging Ambassadors help create a workplace where Employee-Partners feel valued, respected and supported. Through training and collaboration across the company, ambassadors encourage connection, open dialogue and a shared sense of belonging that strengthens our culture.

“Belonging Ambassadors play an important role in strengthening the culture at BRC by fostering inclusion, connection and respect.  I’m proud to contribute to and support initiatives that bring people together, honor diverse experiences and help create a workplace where everyone feels welcomed, valued and empowered to belong.” -Kristin Lovejoy, Belonging Ambassador 2026

Our People

Day of Service

Day of Service is an annual initiative where Employee-Partners come together to give back through hands-on work in the communities we serve. It reflects our commitment to making a positive impact beyond the workplace and strengthening the communities where we live and work.

“It’s a great feeling to experience our impact in the community where simple acts of serving is transforming lives.” -DeWayne Daniel, Business Development Director

Employee-Partners volunteering at the Central Alabama Foodbank

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